🥫 CAMPAIGN OVERVIEW
This November, we’re focusing on gratitude, giving, and growth with our ✨“Give Thanks, Give Back” Canned Food Drive & Referral Campaign!✨
Each clinic will partner with a local food pantry, church, or community organization to help families in need — while also giving new patients a chance to experience chiropractic care and connection.
🧺 PROMOTION DETAILS
NEW PATIENT SPECIAL
New patients can bring in 10 canned goods and receive their
First Visit FREE (Consultation, Exam & Digital X-Rays included!)
All donations will benefit:
________________________ (Local Food Pantry or Charity Partner)
📆 Offer valid through November 30
🎁 REFERRAL REWARD PROGRAM
Let’s turn gratitude into growth!
💫 1 Referral = 1 Raffle Ticket
💫 Referral comes in to clinic = 3 Raffle Tickets
🎟️ Entries go into our Holiday Wellness Basket Giveaway, which includes:
- Honey Baked Ham Gift Card
- Chiro Swag (Jacket + Balance Disc)
- Wellness & Self-Care Goodies
✅ TEAM ACTION PLAN
STEP 1: Choose Your Community Partner
Use this script when reaching out ⬇️
“Hi [Name], this is [Your Name] from The Chiro Place.
We’re hosting our ‘Give Thanks, Give Back’ canned food drive this month and would love to partner with your organization as our donation recipient.
We’ll collect canned goods all month and donate them the week of Thanksgiving.
We’ll also feature your organization in our clinic signage and social media to help raise awareness.
Would you be open to partnering with us?”
STEP 2: Schedule Community Screenings
🌍 Expand your impact through local events:
“Hi [Name], this is [Your Name] with The Chiro Place.
As part of our ‘Give Thanks, Give Back’ campaign, we’re partnering with businesses to offer complimentary posture and wellness screenings.
It’s simple — we bring the materials and giveaways, you provide the space!
Would you like to schedule a quick appreciation screening this month?”
STEP 3: Promote In-Office
💬 Front Desk / CA Script
“This month, we’re collecting canned goods for [Charity Name]!
New patients who bring 10 canned goods get their first visit FREE (consult, exam & x-rays).
Here’s a referral card — write your name on it before giving it to a friend!
When they come in, their card becomes your entry into our Wellness Basket Raffle!
If you already have someone in mind, we can call them right now to get them scheduled!”
🩺 Doctor Script
“This month, for every new patient you refer who donates 10 canned goods, their first visit is free — and your name goes into our Holiday Wellness Basket drawing. It’s a win-win for your friends and for the community.”
STEP 4: Track & Celebrate
- Log every referral + donation daily
- Keep raffle entries updated
- Display canned-good bins visibly to inspire giving
- End the month with a raffle drawing + donation delivery celebration
GOALS
✅ Collect 100+ canned goods per clinic
✅ Generate 15+ new patients per location
✅ Secure 1–2 new community partners
✅ Celebrate impact with photos & social posts
📩 FINAL MESSAGE
This campaign isn’t just about numbers — it’s about connection, gratitude, and service.
✨ Let’s finish the year strong by:
✨ Serving our community
✨ Celebrating gratitude
✨ Sharing chiropractic care with more families than ever
💖 Let’s Give Thanks, Give Back, and Give Health this November!
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